Brand Identity | Package Design | Brand Positioning
Why AnchorU? An anchor is a heavy weight that holds a ship in place. The anchor allows the vessel to remain firm and steadfast amid the uncertainty of storms and the elements. College is hard and staying true to your faith based values while away at school is even harder. It’s been shown that if one adult from the students church or congregation makes an investment in them personally they stay better connected to their faith! Our goal with AnchorU is to make that outreach easy, fun and sustainable with the messaging and care packages for college students.